Manager, Marketing Insight Strategist

Team: Revenue Strategy & Planning

Department: Business Analytics/Revenue

Location: Raleigh, North Carolina

Commitment: Full-time

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Summary

Are you ready to join a growing team that puts a premium on productivity and has an award-winning culture, centered around transforming talented employees into effective business leaders?

Then BHG Financial is the place for you. We offer innovative financial solutions to licensed and highly-skilled professionals, representing the best of both traditional lending and fintech, and are looking for passionate, impact players to help take our company to the next level.

At BHG, you’ll become immersed in the finance industry—with a variety of loan solutions, credit cards, patient financing, bank programs, and collections services, which have helped BHG become one of the leading providers of finance solutions.

With over 20 years in business, we have the stability of an established company with the speed and agility of a startup, where ingenuity and risk-taking are encouraged, and every employee has the opportunity to learn, grow and thrive.

Who You Are

BHG Financial is seeking a critical thinker who can break down complex and ambiguous business problems with a mix of analytical rigor, market/competitors research, customer insights, and input from internal and external experts. You are comfortable managing and analyzing qualitative and quantitative market research. You understand data software (especially BI tools) and project management capabilities and are able to work with internal and external (i.e. data vendor) teams. You will also work on competitive intelligence and customer focused research projects.

What You’ll Do

The Manager, Marketing Insight Strategist will track and report on portfolio and industry trends to stay ahead of an always-evolving lending environment
The Manager, Marketing Insight Strategist will gather and synthesize market research and intelligence information into deliverables to support market research updates and strategic initiatives
The Manager, Marketing Insight Strategist will conduct surveys and then translate these surveys into meaningful business insight and actionable solutions to solve/enhance problems
Work independently and with various cross-functional team members on different projects
Provide market and competitive intelligence support to cross-functional analytics’ teams.
Conduct competitive analyses on category and cross-category competitors and report insights to leadership and executives.
Focused on collecting, organizing, and analyzing data from market research, competitive monitoring, and industry reports to drive insights on the impacts on markets and customers

What You’ll Need

6+ years experience in market intelligence, competitive intelligence, development engineering, product line management
Specific knowledge of market research methodologies and an understanding of the associated analytical techniques a plus
Strong business and analysis skills are required
Experience with Microsoft Office, Excel, and other data manipulation like SQL or BI (PowerBI, Tableau) software
A strong communicator and influencer: you enjoy working across a diverse team of colleagues and have the ability to get others excited about your initiatives.
Strong ability to multi-task: you can track multiple workflows at once and manage projects across a variety of teams of people; Identify a clear short and long-term roadmap and effectively project manage complex timelines and deliverables
Ability to read company financial statements (income statement and balance sheet)
Bachelor’s degree in Marketing, Business, Finance, Engineering, or related field; MBA or equivalent experience
Experience with Qualtrics is a plus
Experience integrating Qualtrics data into Salesforce and surveying throughout the customer journey is a plus
Experience working with Mintel, Gartner and Competiscan is a plus

Life at BHG

At BHG, we work hard and aren't afraid to take risks. Since the beginning, our core values of PMA (positive mental attitude), team player and loyalty have been the driving force behind every interaction we have between each other and our customers. We have a healthy respect for the daily grind, yet we value work/life balance. We believe that all employees should have the opportunity to lead and that good ideas can come from anyone. From the top-down, our leaders are actively involved not only in strategic oversight and running the business, but also in the well-being and growth of all employees. We consider people our #1 asset, and help employees realize their full potential, set and exceed their goals, and explore new opportunities for personal and professional development.

Why You Should Join BHG

We strive to offer amenities, opportunities, events, and programming that support the interests of our teams, while furthering the culture that makes us Great Place to Work® certified. Some of the benefits you can expect when you join BHG include:

100% coverage of monthly health insurance premiums
Competitive PTO and vacation policies
Company 401(k) plan with employer contributions after one year
On-site gym access and memberships, with personal trainers, and certified nutritionists on staff
Company-sponsored training and certification opportunities
Monthly award ceremonies where top achievers are celebrated and receive additional bonuses
Ongoing volunteer opportunities to give back to the community through our BHG Cares program

If you’re ready for a career where you can exercise your passions, be surrounded by co-workers who are relentlessly committed to service, and have a team-player mindset, apply today!

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Bankers Healthcare Group is committed to equal treatment and opportunity in all aspects of recruitment, selection, and employment without regard to gender, race, religion, national origin, ethnicity, disability, gender identity/expression, sexual orientation, veteran or military status, or any other category protected under the law. Bankers Healthcare Group is an equal opportunity employer; committed to a community of inclusion, and an environment free from discrimination, harassment, and retaliation.